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Why Hiring a Local Personal Injury Lawyer Matters More Than Choosing a Mill Firm

Frank Penney • December 5, 2024
If you’ve been in a serious accident, you’re probably overwhelmed with decisions; one of the most important being which lawyer to hire. While those flashy national law firms you see on billboards and TV might seem like the easiest option, they’re often not the best choice. Known as “settlement mills,” these firms focus on processing as many cases as possible, often at the expense of personalized service and real results.

Instead, choosing a local personal injury lawyer, like Frank Penney Injury Law, gives you a real advocate. Someone who knows your community, values your case, and fights for what you deserve. Here’s why going local is always better: 

Settlement Mills vs. Local Attorneys

Corporate law firms, or settlement mills, are like assembly lines. They handle a massive number of cases and push for quick, lowball settlements to save time. Their goal? Move on to the next case as fast as possible.

A local law firm, on the other hand, focuses on quality over quantity. They take fewer cases so they can give each client the attention they need. Your lawyer is directly involved, not just handing you off to paralegals or assistants. At Frank Penney Injury Law, we believe every client deserves to feel like a priority, not just another number.

The Benefits of Hiring a Local Lawyer

1. Personalized Attention
Big corporate firms rarely give your case the time it needs to truly succeed. Local lawyers are different, they listen to your story, understand your injuries, and work tirelessly to build a strong case.

At Frank Penney Injury Law, we treat every case as unique. Whether you’re recovering from surgery, dealing with a traumatic brain injury, or handling the loss of a loved one, we’re here to guide you every step of the way.

2. Deep Knowledge of California Laws
Personal injury laws are complicated and vary from state to state. Hiring someone familiar with California-specific rules can make all the difference in your case. Plus, local lawyers understand how courts in your area work, including judges, opposing lawyers, and even insurance adjusters.

With decades of experience in California, Frank Penney Injury Law knows how to navigate the local legal system to your advantage.

3. Connections to Local Experts
Winning a case often requires more than just a lawyer. You may need medical experts, accident reconstruction specialists, or other professionals to prove your case. A local attorney has these connections and can quickly bring in trusted experts when needed.

At Frank Penney Injury Law, we’ve spent years building a strong network of professionals throughout Northern and Central California to help strengthen our clients’ cases.

4. Stronger Relationships
When you hire a local lawyer, you’re not just another file on their desk. Local attorneys build genuine relationships with their clients. They’re accessible, approachable, and ready to answer your questions throughout the process.

Our team at Frank Penney Injury Law takes pride in keeping you informed and involved. We’re always here to explain your options, fight for you, and make sure you feel supported.

5. They Care About Your Community
Local attorneys don’t just work in your community, they’re a part of it. They’re invested in helping their neighbors and making a difference.

Frank Penney Injury Law is committed to giving back through programs like the Sacramento Kings Bank Shots for Tots initiative. Our dedication to the community inspires us to go the extra mile for our clients.

Why Frank Penney Injury Law?

When you hire Frank Penney Injury Law, you’re getting more than just legal representation. You’re getting a team that truly cares about your recovery and your future.
With over 25 years of experience and more than $500 million recovered for our clients, we’ve built a reputation for delivering results. Frank Penney, named California Consumer Attorney of the Year, is a trusted advocate in personal injury law.

We know how tough this time can be, but you don’t have to go through it alone. Let us fight for the compensation you deserve. You Can Bank on Frank!

Visit our website or call us today for a free consultation.

No Fee Guarantee!

Our legal team understands that life can be very stressful after an accident of any type. The financial costs of your accident can add to that stress. When you are asking for help, this should make your life easier – not more difficult. That is why you do not have to worry about any upfront legal fees and expenses when you hire Frank Penney Injury Lawyers to handle your California personal injury case.


At Frank Penney Injury Lawyers, Frank Penney and his staff work on a contingency basis. This means you only have to pay a fee if you win your case. We will never charge a fee unless we obtain a settlement on your behalf. No win. No fee. Case closed.


This means there is no risk in asking Frank Penney Injury Lawyers for help. You get to benefit from Frank Penney’s years of experience, knowledge, and success without needing to stress about the cost. Call today to set up a free initial case assessment or to learn more.

When I first contacted the Law Offices of Frank D. Penney after my accident, I was frustrated with car insurance companies, and medical insurance companies; after all, I was in pain. He and his staff put me at ease instantly! It was such a relief to have someone working on MY BEHALF! They were able to settle my case for more than I initially thought it was worth. THANKS AGAIN!!!


- KRISTA H.


Read more client testimonials.

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Our Recent Blog Posts

By Frank Penney August 28, 2025
A devastating crash on the 15 Freeway in Temecula late Saturday night left four people dead and two others injured after a BMW M4, allegedly driven recklessly, lost control and caused a head-on collision. The California Highway Patrol reported the crash around 9:33 p.m. when the BMW, traveling north of Winchester Road, swerved left, struck a concrete median, and flew into the southbound lanes. The car veered into the far-right lane and collided head-on with a white Nissan Sentra. The BMW burst into flames moments after impact. Good Samaritans were able to pull the BMW’s driver, a 25-year-old man from Moreno Valley, from the burning vehicle. He suffered major injuries and was rushed to a hospital. Tragically, his passengers did not survive. A 23-year-old woman in the front seat and two Moreno Valley teenagers, a 14-year-old boy and a 15-year-old girl in the back, were pronounced dead at the scene. The Nissan’s driver, a 35-year-old man from Wildomar, was taken to a hospital but did not survive the trip. His passenger, a 22-year-old man, remains in critical condition. Authorities said that alcohol does not appear to have been a factor, but charges against the BMW driver are pending as investigators continue to examine the circumstances surrounding what they describe as reckless driving. As of Sunday afternoon, none of the victims had been publicly identified. Experience unparalleled legal representation with Frank Penney Injury Law , the esteemed recipients of the CAOC Trial Attorney of the Year award. With over two decades of dedicated service, our team has consistently delivered record-setting results for accident victims in Northern, Central, and Southern California. Enjoy peace of mind with our no upfront fees policy. Contact us today at 888-888-0566 or through our website www.penneylaw.com for a FREE consultation. Frank Penney Injury Law does not represent any of the parties mentioned above. Nevertheless, we sympathize with the victim and their families in this time of crisis.
By Frank Penney August 27, 2025
A tragic crash on Interstate 80 in Davis claimed the life of 42-year-old Christopher Barr of Dixon early Tuesday morning. According to the California Highway Patrol, the accident happened just before 4:45 a.m. in a construction zone on the eastbound side of the freeway, just west of Mace Boulevard. CHP reported that a Volvo tractor with trailers was traveling in the middle lane when, for reasons still unknown, Barr’s Harley Davidson motorcycle failed to slow down and struck the back of the truck. The impact threw him from the motorcycle, and he was fatally struck by another vehicle that has not yet been identified. Authorities have said that alcohol and drugs do not appear to be factors in the crash. The collision remains under investigation by the California Highway Patrol as they work to determine what led to the fatal chain of events. Experience unparalleled legal representation with Frank Penney Injury Law , the esteemed recipients of the CAOC Trial Attorney of the Year award. With over two decades of dedicated service, our team has consistently delivered record-setting results for accident victims in Northern, Central, and Southern California. Enjoy peace of mind with our no upfront fees policy. Contact us today at 888-888-0566 or through our website www.penneylaw.com for a FREE consultation. Frank Penney Injury Law does not represent any of the parties mentioned above. Nevertheless, we sympathize with the victim and their families in this time of crisis.
By Frank Penney August 27, 2025
A tragic accident in Elk Grove early Friday morning claimed the life of a 21-year-old motorcyclist. According to the Elk Grove Police Department, the crash occurred around 6:15 a.m. on Elk Grove Florin Road just north of Campbell Road. Investigators reported that the driver of a pickup truck towing a trailer was attempting a U-turn into the southbound lane when the motorcycle collided with the truck’s side. The impact threw the rider from the motorcycle, and despite the quick response of medical personnel, the young motorcyclist was pronounced dead at the scene. Authorities have not yet released the rider’s name, awaiting notification of next of kin by the Sacramento County Coroner’s Office. The roadway remained closed throughout the morning as police investigated the crash, reopening to traffic around noon. The Elk Grove Police Department continues to look into the circumstances surrounding the collision and is asking anyone with information to contact their traffic bureau at 916-478-8143. Experience unparalleled legal representation with Frank Penney Injury Law , the esteemed recipients of the CAOC Trial Attorney of the Year award. With over two decades of dedicated service, our team has consistently delivered record-setting results for accident victims in Northern, Central, and Southern California. Enjoy peace of mind with our no upfront fees policy. Contact us today at 888-888-0566 or through our website www.penneylaw.com for a FREE consultation. Frank Penney Injury Law does not represent any of the parties mentioned above. Nevertheless, we sympathize with the victim and their families in this time of crisis.
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If you are involved in any type of personal injury due to the fault of someone else, our experienced team at Frank Penney Injury Lawyers in Roseville, CA can help. We are available to anyone in Northern California 24/7! Give us a call today to learn more at 888-888-0566. We will fight for your rights!

No matter where you are in Northern California, or how you reach us, we will be there for you 24/7!

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